CARING FOR SIGHT

A STORY OF VISION

At L'OCCITANE, we create "sensorial" products that delight the senses. There is one sense that's particularly important for us - SIGHT. Our initiatives include putting Braille on our packaging; selling fund-raising products; and working with NGOs and UNICEF. We are dedicated to helping the blind and visually impaired; preventing avoidable blindness; and making eye care available to more people around the world.

DID YOU KNOW?

Vitamin A deficiency is one of the leading causes of childhood blindness.

80% of blindness is preventable.

Every 5 seconds, someone in the world loses their sight.

OUR SOLIDARITY SOAP

A HELPFUL PURCHASE!

Much of the funding for our sight-saving work comes from the sale of our Solidarity Soap, which is launched every year with a new design. The money raised goes to support UNICEF's Vitamin A supplementation programmes, to prevent childhood blindness.

OUR MISSION AS A BRAND

OUR AIM:
To enable 10 million children to have access to eye care by 2020.

Two ways to do this:
1. Raise funds together
2. Make a difference together.

LET’S DREAM OF A FUTURE WHERE EVERYONE CAN SEE

We’re hopeful of a future where children around the world have access to eye care, to help eradicate preventable blindness.

This year, to celebrate World sight Day, we ran a fundraiser for charitable organisations who fight against avoidable blindness. Over September and October, £5/€5 from each of our Caring for Sight Collection gift boxes sold has been donated to UNICEF in the UK and Sightsavers in Ireland.

We are thrilled to announce that, thanks to your purchases of our beautiful collections designed by Laetitia Rouget, as well as contributions from our employee fundraisers and the L’Occitane foundation, we have raised £25,945 for UNICEF, which will be used to providing Vitamin A supplementation programs for children around the world to reduce the occurrence of avoidable blindness in children. In Ireland, we raised €20,000 for Sightsavers, which will be used for eye screenings and teacher training for eye screenings in schools in Pakistan. Thank you everyone who purchased this year’s Caring for Sight collections and for raising funds for such an amazing cause!

BRAILLE: MAKING OUR PRODUCTS MORE ACCESSIBLE

In 1997, we made the conscious decision to write our product names in Braille on our packaging and have continued ever since! It's not only a way of making our products more accessible to the visually impaired; it's also a way of raising public awareness about sight loss.

SUBSIDIARIES WITH A VISION… AND AMBITION!

Our Malaysian subsidiary got customers involved in the Race for Vision and invited them to post photos of their feet – with the words "Fight Avoidable Blindness" – on Instagram, along with the official Race for Vision hashtags. For each photo posted, L'OCCITANE Malaysia made a donation. An idea worth developing!

FIGHTING BLINDNESS IN BURKINA FASO: SHARING A MISSION WITH NGOs

In addition to supporting women in Burkina Faso, we're working with NGOs such as Light for the World and Sight Savers to eliminate blinding diseases and conditions in specific regions.

GETTING EMPLOYEES INVOLVED: RACE FOR VISION!

Our subsidiaries around the world get involved in local, sight-related projects and initiatives. This year again, L'OCCITANE employees are taking part in the "Race for Vision" – a connected race that raises funds to fight visual impairment. In addition, each year L’Occitane UK runs a number of employee fundraising events from bake sales to staff sales. This year we gave the vote to our employees for where they would like the funds to be donated to, and they have spoken! An additional £12,175 will be donated to UNICEF in 2020!

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