THE ART OF SOAP MAKING
The Art of Soap Collection looks to L’OCCITANE’s roots, finding inspiration in Provence and its heritage of simple solutions for well-being. This collection reflects not only the colours, scents and ingredients of this region, but also its spirit - an art of living that embraces simple pleasures.
The Provençal art of soap is a savoir-faire that has been passed down by craftsmen and craftswomen who have made artisanal soap for generations in the countryside and villages surrounding Marseille, in the south of France. Our own soap story begins in one of these tiny villages, with the Savonnerie de Mane. In 1980, just as the first seeds of L'OCCITANE's story were being sown, Olivier Baussan founded a soap factory, with knowledge passed down to him from a master soap-maker, and our long history with soap making began. From these beginnings, Mr. Baussan endeavoured to reinvent and reinterpret the recipes he inherited while remaining true to their origins.
But even as we look to the future, we find inspiration in our past. Since L'OCCITANE's very beginnings, our art has been creating products that bridge simplicity and innovation, products that are at once rooted in time and timeless. More than two decades later, the result of this delicate balance can be seen in our new and reformulated Art of Soap Collection.
Like all artisans, we have spent years perfecting our craft and elevating it to art. Since the early 2000s, we have renewed our dedication to revisiting and refining The Art of Soap. Our formulas have continued to improve as we develop new techniques and perfect our own recipes, in partnership with our soap-makers, compelled by our commitment to our craft and to the planet.