Free Delivery On All Orders Over €50MEADOWSWEET
Reine des Prés is a pure white flower known for its brightening properties, the flower is illuminating its petals over time. It naturally contains salicylic acid, renowned for boosting luminosity and supporting skin’s natural renewal powers. Inspired by this flower's immaculate beauty and unparalleled luminosity, L’OCCITANE has created the Reine Blanche Illuminating Programme for Skin that Looks Brighter and More Translucent.
Queen of the Meadows
Reine des Près means Queen of the Meadows in French. It was given that name for its delicate, dominating beauty that spreads across the meadows of Provence. Traditionally used in European medicine for its anti-inflammatory powers, it’s still found in herbal remedies.
The main ingredient in our Reine Blanche Collection is the Meadowsweet Flower. This source Naturally contains Salicylic Acid, which is known to help epidermal renewal, enhance the skin luminosity and therefore evens out the complexion. The Meadowsweet flower grows in Provence, from June to September.
Our Producer
Our Picker, Jean-Pierre Pavier, harvests Meadowsweet Flowers in the wild by hand. With the aim of preserving wildlife, he only cuts the flower spikes and leaves the rods. Jean-Pierre leaves 50% of the flowers on plants in order to help their renewal and ensure a sustainable supply. From that 50%, he picks the ones that have released their pollen already so they can continue to sustain in their environment.
Did you know? The petals of the Meadowsweet flower pick up light during the day and are known to shine like little torches in the evening!
Traceability: Ethical Sourcing
Drawing on its extensive botanical research, L'OCCITANE has discovered a plant with the power to spectacularly illuminate the skin. Meadowsweet is grown in Lus la Croix Haute, in the Drome region of France, where L'OCCITANE has a relationship with Local Producers.
